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Top 5 Reasons Not to Buy Counterfeit Luxury Handbags

Top 5 Reasons Not to Buy Counterfeit Luxury Handbags

Christopher Parr | Pursuitist
The Allure and the Illusion: Why You Should Steer Clear of Superfake Luxury Handbags

The Allure and the Illusion: Why You Should Steer Clear of Superfake Luxury Handbags

In the world of high fashion, Hermés, Chanel, and Dior are emblems of opulence and sophistication. Their exquisitely designed bags, ranging in price from a few thousand to a staggering tens of thousands of dollars, are more than just accessories. They are a status symbol, an investment, and a mark of impeccable taste. However, in the darker corners of the market, superfakes offer the allure of these high-end brands without the hefty price tag. These aren’t your average counterfeits; superfakes are meticulously designed to mirror the real thing so convincingly that they could fool even a discerning eye. Yet, the real cost of these counterfeits extends far beyond their bargain price. From exploitation to illicit activities, the true price of superfakes is steep.

The Irresistible Lure of Superfakes

Brands like Hermés, Chanel, and Dior have cemented their place in the world of luxury fashion, with each piece meticulously crafted and exuding timeless elegance. However, the high price point of these items means they remain out of reach for many.

This is where superfakes step in. They offer the look and feel of a luxury item at a fraction of the cost, thereby tapping into the aspirational desires of the masses. A Chanel 2.55, which usually retails for over $6000, can be mimicked by a superfake and sold for as little as $100-$200. Similarly, a genuine Hermés Birkin bag, which can cost anywhere from $12,000 to over $200,000, can have a counterfeit version available for just $200-$500.

The Deep, Dark Underbelly of the Counterfeit Industry

Make no mistake, the counterfeit industry is a lucrative one. A report by the Organisation for Economic Co-operation and Development (OECD) in 2018 estimated the counterfeit trade to be worth $509 billion, accounting for 3.3% of world trade. This shadow economy, feeding off our desire for luxury at a bargain, supports and fuels nefarious activities across the globe.

The Hidden and Horrific Costs of Superfakes

The allure of a luxury lookalike at a slashed price can be tempting. However, the true price of these superfakes is far more than the monetary value. Here’s why:

1. Unethical Production Practices

Superfakes are often produced in horrific conditions, involving the exploitation of workers.

  • Many are made in sweatshops with atrocious working conditions.
  • Workers, including children, are underpaid and overworked.

2. Compromised Quality

While they may mirror the aesthetics of luxury brands, superfakes fall drastically short in quality.

  • They use inferior materials that do not stand the test of time.
  • The craftsmanship, though improved, cannot match the meticulous attention to detail of authentic luxury goods.

3. Financing Illegal Activities

Revenues from the superfake industry often end up funding organized crime and terrorist activities.

  • The sale of counterfeit goods is a primary source of income for many criminal organizations.
  • By buying a superfake, you could unwittingly be contributing to dangerous and illegal activities.

4. Legal Repercussions

Dealing with superfakes can lead to severe legal consequences.

  • Superfakes infringe on intellectual property rights.
  • In many jurisdictions, buying or selling counterfeits can lead to heavy fines or even imprisonment.

5. Damaging the Fashion Industry

Superfakes not only undercut the sales of authentic brands, but they also undermine the creativity and craftsmanship of the fashion industry.

  • They dilute the brand value and damage the reputation of these luxury fashion houses.
  • They discourage innovation and creativity by promoting a culture of imitation over originality.



The allure of a Chanel or Hermés handbag is undeniable. These iconic brands have mastered the art of creating timeless pieces that captivate the fashion-conscious and lovers of luxury worldwide. However, the rise of superfakes presents a grave challenge to these brands, diluting their brand equity and undermining the tireless efforts of the true artisans who painstakingly create these authentic luxury items.

At Pursuitist, we stand firmly against the support and endorsement of superfake luxury brands. Our stance is not just about protecting the reputation and integrity of established luxury brands. It’s about standing up for the craftsmen and artisans who depend on the sales of these genuine products to earn a living wage. It’s about resisting an industry that thrives on the exploitation of workers, often in horrific conditions.

Moreover, the superfake industry is known to finance dangerous activities, including organized crime and terrorism. Each superfake purchased, regardless of its seemingly harmless nature, contributes to these activities. As such, every dollar spent on a superfake can indirectly support these illegal and harmful operations.

Ultimately, the illusion of saving money or enjoying luxury for less with superfakes is just that – an illusion. The true costs are immense and far-reaching, impacting individuals and societies on multiple levels. As consumers, it’s important to make conscious choices that promote fair trade, respect for craftsmanship, and uphold the values we believe in.

As our Pursuitist mission, we champion the cause of authenticity, fairness, and respect for the craft. We urge our readers to do the same. Say ‘no’ to superfakes and choose authentic, ethically-made products that not only give you the true luxury experience but also contribute positively to the world.

Your choices matter, and together, we can make a difference.