Natalie Portman “La Vie en Rose” film for Dior by Sofia Coppola

The French fashion house has pulled out all the stops to launch its new Miss Dior campaign starring Natalie Portman. Every day, sequences that last a few dozen seconds are revealed. Two new teasers have been released in which the American actress can be seen passionately kissing a handsome stranger.

Fresh, dazzling and natural are the words that best describe Natalie Portman in this new ad campaign. The American actress — who is wearing a Dior Couture dress by Raf Simons — curls up against a wall of roses as well as in a handsome young man’s arms.

The French luxury brand asked American Sofia Coppola to direct this new film called “La Vie en Rose.”

The whole ad campaign will be shown on February 24.




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Christopher Parr, Founder & Editor of Pursuitist, is an award-winning luxury marketing veteran, writer, a frequent speaker at luxury and interactive marketing conferences and a pioneer in web publishing. He launched Pursuitist as a curated list of the good things in life. As CEO of Parr Interactive, he is an award-winning digital marketer. In addition to creating blogging and buzz marketing platforms, he specializes in web design, social media marketing and digital marketing. Follow author Christopher Parr on Google +.

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