The iconic Rosé Day Los Angeles returned for its fifth edition, setting the rolling hills of Calabasas with an opulent celebration that redefined summer sophistication. Held at the storied King Gillette Ranch and set against the cinematic grandeur of the Santa Monica Mountains, the day-long fête redefined the art of refined leisure — blending haute hospitality, world-class entertainment, and couture-level curation into one unforgettable celebration of National Rosé Day.

An Immersive Ode to Opulence

This year’s edition marked a bold evolution of the iconic summer tradition, presented in collaboration with global nightlife impresarios TAO Group Hospitality. The result? A hyper-curated mosaic of indulgent experiences, from a jaw-dropping helicopter flower petal drop to Michelin-starred cuisine and curated wellness activations.

Guests were transported into a world where the aesthetic was effortless yet extravagant: curated lounge enclaves, bespoke floral installations, and immersive brand vignettes evoked the mood of a Riviera garden party reimagined for the Hollywood elite.

Formula 1 x Couture

This year’s Rosé Day Los Angeles wasn’t just a playground for the fashionably inclined — it also catered to connoisseurs of high design and performance. The automotive showcase brought together bespoke craftsmanship and cutting-edge engineering in a striking visual display. Guests were treated to an exclusive unveiling of Aston Martin DB12 and Range Rover P615 SV, both wrapped in couture-level florals that mirrored the event’s aesthetic sensibility.

Nearby, Red Bull’s Formula 1 car installation drew admiration from thrill-seekers and collectors alike, adding an exhilarating dose of Grand Prix glamour to the pastoral Malibu setting. It was a rare collision of speed and style, where supercars and rosé lived in perfect harmony.

Michelin Meets Malibu

In a gastronomic collaboration that raised the bar for epicurean experiences, culinary icon Marc Forgione joined forces with innovative kitchenware maison HexClad to deliver a culinary landscape as luxe as the rosé itself.

From caviar-laced canapés to lobster and oysters served from ethereal garden pavilions, guests were invited to graze through a Michelin-level showcase. Participating purveyors included Chicas Tacos, Campo Grande, and Botticelli Foods, all artfully integrated into an elevated food court presented with HexClad’s signature precision and style.

The Rosé Pour

An opulent selection of wines and spirits flowed freely throughout the day. Guests sipped Whispering Angel, Rock Angel, and Château Minuty, alongside bespoke rosés from Saddle Rock and Sainte Marguerite en Provence.

The bar experience was punctuated by curated pours from Suntory Global Spirits — including El Tesoro Tequila, Suntory Roku Gin, and Haku Vodka — complemented by premium mixers from Fever Tree. VIP lounges offered Armand de Brignac Champagne and private cabana service.

Retail Therapy

Far more than a celebration of rosé, Rosé Day Los Angeles 2025 delivered a fully immersive lifestyle experience where retail therapy intertwined seamlessly with restorative luxury. Throughout the estate, thoughtfully designed activations invited guests to explore a world of curated opulence — from haute accessories to bespoke wellness offerings.

The luxury shopping promenade showcased a refined mix of fashion and beauty, including 11 Juillet’s designer handbag atelier, Raine Jewelry’s fine jewels.

A Rosé State of Mind

Just steps away, the Wellness Zone offered an exquisite counterpoint to the high-octane glamour. Guests indulged in IV drips, lymphatic massages, and botanical mocktails from brands like Magic Mind, BLUME, and Good Juju, all while cooling off under shaded canopies and hydrating with artisan waters from San Pellegrino, Acqua Panna, and Essentia.

 Beauty-minded sun seekers gravitated toward Sofia Vergara’s TOTY sunblock stations, ensuring their glow matched the golden hour light.

Photo credit: Rosé Day Los Angeles