Th new sites really allows the Donna Karan brands – uptown and downtown – to have distinct, yet unified, shopping experiences.
The two sites offer some great new content for the luxury shopper, including editorial from the DKNY Times and Donna’s Journal, a content section written by Donna Karan herself. The DKNY site features user submitted images consumers.
The shopping experience is rich, fast and easy-to-use. Fans of DK will love it.
The sites were made by CREATETHE GROUP, who recently launched marcjacobs.com.