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Can a Hybrid Be a Luxury Car?
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Can a Hybrid Be a Luxury Car?

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The Wall Street Journal test drives the new Lexus Hybrid.

A fuel-efficient gas-electric hybrid luxury car: Not so long ago, that was an automotive oxymoron. Now, it’s a market segment. The concept of selling high fuel efficiency as a high-end feature is gaining currency in the auto industry, thanks in part to regulatory pressure and to the buzz in certain circles around the Tesla electric roadster and other electric-powered cars. Mainstream luxury brands are getting on the green bandwagon, betting that a growing slice of wealthy car buyers defines an “advanced” or “premium” car as more than just a potent engine. The latest arrival in the growing flock of hybrid luxury cars is the Lexus HS 250h. I took a weekend test drive in one to see how Toyota Motor Corp. is attacking the challenge of designing a high-technology car that is both ultra-frugal and indulgent at the same time. – From WSJ



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