Rolls-Royce Wraith makes London debut at Harrods

Talk about window shopping!

Rolls-Royce’s new luxury sports coupe, the Wraith, will be on show in London’s iconic Knightsbridge department store Harrods until May 4.

In what for many will seem a match made in heaven, the exclusive department store, among the most famous in the world, is playing host to the first Rolls-Royce Wraith to arrive in the UK. The car, which caused a sensation upon its official unveiling at the Geneva Motor Show in March, is no doubt bound to turn heads in the English capital and could even add to the city’s already heavy congestion as motorists slow down and even stop to take a closer look.

By far the sportiest car to be built by the company since it was acquired by BMW, the Wraith boasts a V12 engine that is capable of catapulting the car from standstill to 60 mph in 4.4 seconds, yet its ride is so smooth that the acceleration doesn’t threaten a spill of the rear occupants’ cocktails.

Harrods Media Sales Director, Guy Cheston, said, “Harrods is at the forefront of promotional opportunities for the world’s most esteemed automotive brands, and we are delighted to have on display the most anticipated car release of 2013. The Rolls-Royce Wraith epitomises luxury, style and innovation, and is certain to attract attention from our international clientele.”

Rolls-Royce is already taking orders for the €245,000 car and the first examples are expected to be delivered to their owners before the end of 2013.

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About Roger Scoble

Roger Scoble blogs about the latest gadgets, travel and luxury news. A graduate of UCLA, Roger loves to travel, drive luxe autos and have amazing adventures. Follow author Roger Scoble on Google.

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