BMW of North America today announced a production run of twenty identically equipped 2011 Frozen Black Edition M3 Coupes for the United States. The 2011 Frozen Black Edition M3 Coupe features BMW Individual Frozen Black exterior paint with a deep metallic luster to accentuate the athletic lines of the legendary M3. Extended Novillo Leather with unique red-contrast stitching is also specified, as are M3 GTS black wheels, red brake calipers, and gloss black exterior trim elements. With the Frozen Black Edition M3 Coupe, BMW is celebrating the availability of its exotic Frozen paint colors under the custom-tailored BMW Individual program. MSRP will be $79,650.
BMW M enthusiasts may call to reserve the first nineteen 2011 Frozen Black Edition M3 Coupes by dialing 1-800-245-4269 no earlier than 11:30AM Eastern Time (8:30AM Pacific) on Thursday, June 16, 2011. Nineteen of the twenty Frozen Black Edition M3 Coupes will become available for delivery in late June 2011 through Authorized BMW Centers, and the production run will be completed by the end of July 2011. The twentieth car will be held by BMW of North America and may be sold at a later date.
Each 2011 Frozen Black Edition M3 Coupe will be powered by the award-winning 4.0-liter, 414-horsepower M V8 engine, equipped with BMW’s M Double Clutch Transmission (M DCT), which lowers the 0-60mph acceleration time of the M3 to 4.5 seconds from 4.7. Redline is a breathtaking 8,400 rpm.
The 2011 Frozen Black Edition M3 Coupe continues the tradition of innovation and passion for driving by incorporating key changes to the M3’s dynamic qualities. The included Competition Package reduces vehicle ride height by 10mm and includes M3 GTS 19” wheels (in black for this Edition) with wider offset for enhanced stability, standard Electronic Damping Control with enhanced programming, and higher-threshold programming for the M Dynamic Mode.
The special BMW Individual matte paintwork on the Frozen Black Edition M3 adds a rare metallic luster to the vehicle. Compared to conventional exterior colors with gloss finish, the sculpture-like character of Frozen Black paint highlights the athletic contours of the M3. To achieve this luster, a special BMW-developed silk matte clear coat is applied over the Black Metallic base coat. BMW Individual’s Frozen paints meet or exceed all BMW standards for durability and longevity, and feature a full factory warranty. Special care guidelines are provided to customers and authorized BMW centers to prevent the finish from becoming glossy.
