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Truly Spiked & Sparkling’s Newest Flavor Tastes Like Rosé and It’s All We’re Drinking the Rest of Summer

Truly Spiked & Sparkling’s Newest Flavor Tastes Like Rosé and It’s All We’re Drinking the Rest of Summer

Sad, but true—summer’s dog days are drawing to a close as days grow shorter and schools start back up. But, in the inspiring worlds of Journey, don’t stop believing just yet. Hold on to that feeling just a little while longer, thanks to new rosé in a can from cult favorite beverage brand Truly Spiked & Sparkling.

At just 100 calories per can, Truly offers no artificial flavors or sweeteners, and 5% ABV, making it the perfect simple beverage to toss in your picnic basket, enjoy poolside, or post work without the calorie guilt or a hefty price tag. Flavors are mild, with an effervescence that’s more than sparkling water but less than a full-on soda. In fact, we’ve often called it the La Croix of booze.

The brand already has a number of flavors—lime and blood orange are some of our go-tos—but they recently launched a new rosé that we just had to try. After all, rosé is the official beverage of summer, is it not?

According to a recent survey of over 1,400 alcohol beverage drinkers, conducted online by The Harris Poll on behalf of Truly Spiked & Sparkling, half of alcohol beverage drinkers (50%) wish there was a healthier alternative for rosé wine. Truly Rosé takes its cues from rosé wine – it’s delicately sweet, and just a tad tart, although we’d say that the flavor is a bit more berry-with-a-hint-of-grapefruit than the “light hint of Chardonnay” promised. It even boasts a very pale pink color.

Still, it’s incredibly drinkable, eminently Instagrammable, and easily portable, which makes it, at least in our book, the perfect end of summer sipper.

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Now, if you need us, reach out again around Labor Day. Until then, we’ll be in the Hamptons sipping a can poolside, soaking up these last days of summer sun and fun.


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