These days, it’s the little things that are making a big difference for some online retailers. “What makes us successful is that we have a lot of unique products that are hard to find, small things that we import ourselves,” said Anthony Qaiyum, president of Smallflower.com and its brick-and-mortar sister business, Merz Apothecary, a historic independent Chicago retailer with two locations. They offer some 15,000 items to satisfy nearly any urge for indulgent body-care products and natural-health remedies. – from Reuters