Alex has written for Vanity Fair, Barrons, Bloomberg and Condé…
Many industry insiders predicted the iPad would be for ‘media consumers – folks surfing the Net, reading books, watching moving – but the top reason consumers said they’d want the iPad would be for working on the go. Should netbooks start to quiver?
A new survey of wireless device users has found that the top intended use for Apple’s forthcoming iPad is getting work done while on the road, suggesting the multimedia device could serve as a netbook replacement for many consumers. The new study released this week from Sybase and conducted by Zogby International surveyed 2,443 adults with a mobile phone, 770 of which own smartphones. Among the smartphone-owning respondents, more than half — 52.3 percent — said they are most likely to use a tablet device like the iPad to do work. Another three-quarters of smartphone users said they believe devices like the iPad will make them more productive at work. Beyond work, 48.2 percent of smartphone users believe they will use their iPad for watching movies, TV shows and other videos. Playing games was the third most popular activity among smartphone respondents, taking 35.4 percent. – From Apple Insider
Alex has written for Vanity Fair, Barrons, Bloomberg and Condé Nast Traveler.