Alex has written for Vanity Fair, Barrons, Bloomberg and Condé…
Above, PCMag has posted a review of the new Apple TV. PCMag’s Tim Gideon takes a quick look at Apple TV’s new user interface, hands on video and unboxing slideshow of the new Apple TV which is arriving in customer’s hands this week. They describe the new Apple TV as an “excellent option” for iTunes and Netflix users. For the full review, plus screenshots and the unboxing slideshow, head to PCMag.com.
The new Apple TV is very promising, but it won’t amount to hill of beans if Apple markets it the same way they did the last one — basically not at all. Apple can jokingly call it a ‘hobby,’ but if the company wants it to be a successful hobby they need to educate consumers the same way they did with the iPad. – from FoxNews
The bottom line is that the new Apple TV is easy to use and incredibly convenient for disposable content consumption. Most movies are in HD (720p) with Dolby 5.1 surround and TV show rentals are just a bonus. At $99, you have very little reason not to purchase one. It’s tiny (0.9×3.9×3.9 inches), weighs 0.6 pounds and can easily be tucked away into your entertainment system. The A4 processor chip certainly helps, too. Load times were acceptable and navigating menus were a breeze. According to Apple it sucks very little energy – less than a nightlight, I’m told. – from Techland
Alex has written for Vanity Fair, Barrons, Bloomberg and Condé Nast Traveler.