Alex has written for Vanity Fair, Barrons, Bloomberg and Condé…
Little Black Dress Vodka is a vodka crafted by women, for women, aiming to keep things simple and low-cal.
Little Black Dress Vodka wants to capture the essence of what women want in a cocktail: fuss-free, burn-free, and flavorful, with an eye toward calorie count. In addition to its classic offering, Little Black Dress Vodka has three flavors – pineapple honey, blueberry pomegranate, and black cherry-vanilla. Little Black Dress Vodka checks in at a comfortable 90 calories per 1.5 oz serving.
According to Laura Webb, Brand Director, “Too many people are intimidated by complicated cocktail recipes and ingredients. We wanted to design a brand all about women, accentuating ease and superb taste. We also realize a lot of women are mindful of the calories in cocktails, so when creating the Little Black Dress Vodka we wanted to provide excellent flavors that wouldn’t require a lot of high calorie mixers, but rather taste great straight up or with only a few simple low calorie ingredients.”
Little Black Dress Vodka is unique in that it was developed entirely by a team of women – from concept and product innovation, brand management to legal, production and finance.
A bottle of Little Black Dress Vodka will cost you about $14 at retail.
Alex has written for Vanity Fair, Barrons, Bloomberg and Condé Nast Traveler.