Reported by TechCrunch, Intel will beat Apple, Microsoft and Amazon at the battle of the living room. The chipmaker will be the first to unveil a TV service with bundled channel apps:

Intel is preparing to launch its rumored virtual cable TV service and set top box and has a plan to overcome licensing hurdles. Rather than roll out nationwide, the launch will happen on a city-by-city basis so Intel has more flexibility in negotiating licensing with reluctant content providers, according to a video industry source. The Intel box may also eliminate a core frustration with DVRs. – read more via TechCrunch