The French fashion label is synonymous to exceptional scarves that glamorize as well as save divas from any fashion faux pas. This time Hermès has unveiled an exclusive scarf, sporting a $48,000 tag, that has been designed to save real big cats. 

Hermès and Panthera, the global wild cat conservation organization have come together to honor the work of wildlife artist Robert Dallet. The pioneers of wild life conservation and fashion world also share a common aim to raise awareness for eight species of big cats: Tiger, Lion, Jaguar, Snow Leopard, Leopard, Cheetah, Cougar and Clouded Leopard.

The Parisian brand has designed Hermès Exceptional Silk Scarf: Carré Couture using Robert Dallet’s original sketches as reference. Eight artists came together to relocate the design to twenty-four individual printing frames which were used to transfer the images onto silk twill at the Hermès atelier in Lyon, France. It asked for 1,400 hours of handwork to engrave the design. Once printed, the scarf was hand-embroidered with glasswork pearls, crystals and emeralds.

The save-cats-scarf is a part of six hand crafted one-of-a-kind objects that are set to be auctioned off by Sotheby’s at The Bruce Museum in Greenwich, Connecticut. It will also be displayed at the presentation, by Hermès and Panthera, of Fierce and Fragile: Big Cats in the Art of Robert Dallet which will feature 75 of the artist’s paintings, drawings, and sketches.

The proceeds will be directed toward the Robert Dallet Initiative for Wild Cat Conservation

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Pierre-Alexis Dumas, artistic director of Hermès states, “By making Dallet’s hitherto little-known genius available to a worldwide audience on the tenth anniversary of his death with a travelling exhibition, a book, and a generous scarf to support Panthera on the tenth anniversary of its life, we hope to help raise awareness about the precarious existence of wild cats and their environments on a global basis.”

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Harper’s Bazaar Via Panthera