The logo of a horse carriage says it all! Hermes and its association with horses trails back to its foundation. The French luxury house’s latest campaign is also based on the equestrian theme revolving around majestic horses. The images of the 2014 Autumn/Winter Campaign unfold to reveal Metamorphosis, an Hermes story.
Apart from the good-looking well-groomed horses, the brand’s latest campaign focuses on the fashionable desires for the forthcoming season. The tag line of the ad campaign states – Out of the mist and into the light and the creative as well as the styling teams have done full justice to it. Pictured against hazy setting with models dressed in complementing pieces from Hermes’ latest collection, the campaign elevates the influence of the brand’s signature equestrian style.
One of the image shows supermodel Othilia Simon alongside a handsome brown horse and clutching the newest bag from Hermes’ stable. A part of the Fall Winter 2014 Collection, the Oxer Top Handle is adorned with Mat Crocodile leather, Taurillon Celemence and Barenia Calfskin. Inspired by the Hermes Horse Saddle, the Oxer will be available in white, green, black, fauve, white and brown. Sporting a price tag of about $10,600, the medium size edition measures 15’ x 7’ x 11’ inches. The Maxibox bag in Evercolor calfskin also grabs the limelight in the campaign.
Another women’s accessory that grabbed our attention is the Sangles Hermès necklace in gold and diamonds. Do not miss out the Faubourg watch in rose gold and diamonds featured next to the equestrian styled necklace here.
The rest of the campaign comprises of other noteworthy pieces for divas like Zebra Pegasus silk twill scarf, suede goatskin and calfskin pumps, crepe de Chine dress, Chaîne d’ancre 24 silver bracelet, ski hooded down jacket, cashmere fleece pullover, ski trousers with leather detail and calfskin boots.
The French fashion house also wows men with elegant yet stylish pieces like straight pea coat in wool with ‘phantom’ leather detail, one-pleat trousers in cotton serge, Tuscan calfskin boots, dip dye tie in silk twill, Plume bag in Box calfskin, Cheval-d’arçons in Essentiel bullskin, Dressage chronograph in steel, and Etrivière briefcase in Sombrero calfskin.
NYC fashion writer blogging about all things lux. Attending New York University, future Fashionista.