Italian fashion house Gucci has teamed up with DJ/designer Mark Ronson for their first iPhone app. The app – Experience the World of Gucci – fuses fashion, music, and the Gucci lifestyle.
The big fun with this app is “GUCCI Beats” by award-winning producer (and designer) Mark Ronson. It allows you to create your own music mix, using loops, beats, drums and vocals provided by Ronson. Upload your creation to Facebook when you’re done.
The app also offers regularly updated information on Gucci projects, collections and store locations.
Alex has written for Vanity Fair, Barrons, Bloomberg and Condé Nast Traveler.