Jewelry stores are particularly luxurious and refined. But when it comes to creating the proper environment for customers, adding details that inspire warmth is always a good idea. The original looking Comete jewelry store was designed by Studio Apostoli, a company also working in the field of concept design. With an experience in capturing the brand’s most relevant features and applying them to its stores, the design team made sure that Comete was centered on senses and emotion.
Comete jewelry store is located in Milan, a city defined by modern fashion and expensive tastes. The design of the store had to be in complete agreement with the feel of the city, while maintaining a strong human factor. According to the designers, “the idea was born from the claim of the well known brand Comete: “Romanticamente schierati” (lined up in a romantic way), that places side by side a rich intimate dimension of feelings and emotions and a rational and pragmatic attitude.”
The atmosphere is enhanced by a game of lights, which accentuate both the store’s products and the sale point. The ambiance color also changes from time to time, ensuring a higher flow of customers. The entire place becomes a fascinating gallery, where jewelery enthusiasts can enjoy the opulent “exhibits” at their own pace.
