Some use it to cover their mouth while coughing and sneezing while others use it to clean their hands and wipe their face too. Though its sounds yucky, another significant common use of tissues is to receive nasal mucus from nose! Though a part of our everyday lifestyle, tissues have rarely been seen around with luxurious tags. However a Japanese paper company, Daishowa First, has upped the ante by launching the most expensive tissues.

most_expensive_tissueThey have launched a line of super soft tissues, wooing in a dozen different shades. Priced at about $100 a box, it is the brand’s newest launch to lure well-heeled clients as well those with their nose stuck up in the air with high-quality products. The ceremonial product has been aptly named Juunihitoe, which stands for a twelve layered ceremonial kimono worn by a court lady in Japan.

most_expensive_tissue_Daishowa_FirstDaily Mail also reports that the twelve shades have been named after the flowers and other naturally occurring colors. Pick your favorite or lucky color tissue from the range of sakura (pink), ake (scarlet), suo (sappanwood red), tachibana (mandarin orange), nanohana (mustard), wakamidori (verdant green), naeiro (seedling green), tokiwa midori (evergreen), wasurenagusa (forget-me-not), ruri (lapis lazuli), kikyo (Japanese bellflower), and fuji (wisteria).

Each box contains 144 (288 sheets) tissues which are described as ‘vibrantly dyed, soft, delicate, with a quality feel, as only Daishowa First can do justice to’.

The paper company pioneers in making tissues and other paper towels that are gentle, clean, environment-friendly and of course attractive in rich colors.

Daishowa First