After years of negotiating with media giants, from Disney to Fox, to distribute their video content, will Apple eventually just acquire Time Warner’s iconic TV brand assets to stream on Apple devices, from the Apple TV to the iPhone?
According to the NY Post: “Time Warner boss Jeff Bewkes told investors in a series of closed-door meetings Monday that he’s against a sale or a spinoff of HBO but hinted he would entertain a sale of the New York media giant.”
Of course it makes sense that Apple is interested in acquiring Time Warner’s assets, including CNN, HBO, TBS, TNT, NBA TV, Cartoon Network and its Warner Bros. division, for the launch of a stand-alone streaming TV service.
“Eddy Cue, one of Apple Chief Executive Tim Cook’s top lieutenants, in charge of content deals, has been keeping tabs on proceedings at Time Warner, a source close to Apple said,” the NY Post reports.
Apple’s streaming TV service has been paused due to its difficulties in securing deals with content owners, but striking a deal with Time Warner would allow the company to reconsider offering a skinny bundle of channels through a Netflix-like service for Apple products and devices.
Aside from Apple, AT&T and Fox are also interested in acquiring Time Warner assets.
Christopher Parr, is the Editor and Chief Content Creator for Pursuitist, and a contributing writer to USA Today, Business Insider — and the on-air host of Travel Tuesday on Live at 4 CBS. He is an award-winning luxury marketing veteran, writer, a frequent speaker at luxury and interactive marketing conferences and a pioneer in web publishing. Named a "Top 10 Luxury Travel Blogger” by USA Today, Parr has also been selected as the official winner in Luxury Lifestyle Awards’ 2023 list of the “Top 50 Best Luxury Influencers and Bloggers in the World.”