Shoe brand Toms has announced the launch of Apple Watch wrist bands that continue the company’s focus on charity.
Toms matches every pair of shoes purchased with a pair of new shoes given to a child in need, and this approach will apply to the company’s newest product as well: for every Toms for Apple Watch band purchased, the company says it will help provide one year of solar light to an individual in need.
With a look inspired by founder Blake Mycoskie’s friendship bracelets, the bands are available in two styles and several colourways priced from US$49 to US$75. A Utility Collection features a more classic style with leather detailing while the Artisan Collection features a woven fabric and takes its inspiration from founder Blake Mycoskie’s friendship bracelets.
The company has partnered with Solar Sister and Solar Aid with the goal of ensuring that individuals have access to safe, reliable light sources.
Toms for Apple Watch bands can be purchased at toms.com and in Toms retail stores in the US.
