The official name may be the St. Croix Techno-Cotton Mock Pullover Style 1990 — but universally, they’re the Steve Jobs Mock Turtlenecks. The late Apple leader was a fan of St. Croix — a men’s apparel shop that’s been making handcrafted clothing in the USA for over 50 years. He purchased, and made famous, their Black Techno-Cotton Mock Pullover, wearing it at many Apple keynote events. Currently, the mock pullover, which costs $175, is sold out. As a tribute to Steve, for every black mock turtleneck sold — St. Croix is donating $20 to the American Cancer Society. The long sleeve lightweight shirt is made of 75% cotton and 25% microfiber — and is handcrafted in Minneapolis.
Steve Jobs Mock Turtlenecks Sell Out