‘Singularité’ or the rejection of mass uniformity is the theme of this year’s trend-setting interior design show Maison & Objet held in Paris, September 9-13.
Held twice a year, Maison & Objet is one of the biggest events on the international interior design calendar. The event is organized by SAFI and Atelier d’art de France; in 2010 it attracted more the 85,000 professional visitors. Along with trade shows Tendence (August 26-30) and Spoga Gafa (September 4-6), Maison & Objet helps set the interior and exterior design trends for the coming season.
Maison & Objet itself is composed of several specialized exhibitions including CRAFT, L’espace métiers d’art, and Scènes d’intérieur — covering high-end decoration; MAISON & OBJET – projects — focusing on technical interior design solutions; Now! Design à Vivre — dedicated to design; and MAISON & OBJET OUTDOOR_INDOOR — foroutdoor furniture and accessories. Together these exhibitions form the high-end, luxury design showcase at the heart of Maison & Objet.
The theme of this year’s event is ‘Singularité,’ which, the organizers outline, represents a public rejection of mass ‘uniformity’, a desire to ‘go against the grain’ and assert one’s own individual design tastes in interior design and lifestyle.
The organizers of Maison & Objet state that this rejection of a uniform lifestyle has caused designers to strive for a unique style with each design having “its own specific signs in order to heighten diversity in the art of living, keeping it away from conformity.”
The show will also coincide with the beginning of Paris Design Week, which runs September 12-18 and showcases work from the big names in the world of design in Paris.
