Christopher Parr, is the Editor and Chief Content Creator for…
Exquisite Summer Splendour: The Luxe Collaboration between Dior and One&Only Desaru Coast
As purveyors of the luxurious life, we at Pursuitist continuously seek the sublime fusion of world-class hospitality and iconic fashion. This season, we’re thrilled to spotlight an extraordinary collaboration. One&Only Desaru Coast, the ultra-luxe all-suite Malaysian resort, and Dior, the timeless French luxury house, have partnered to present an exquisite spectacle for discerning travellers and fashion enthusiasts alike.
In a first-ever appearance in Malaysia, Dior invigorates the tropical paradise of the Desaru Coast with a pop-up store and café at the heart of the renowned Ember Beach Club. The transformation, bathed in a sensual dusk pink, is a testament to the legendary ‘toile de Jouy’ designs of Dior. The delicate hues and motifs unfurl across the resort, from the stylish dining spaces to the chic cabanas and sparkling pools, creating an exclusive Dior-enriched milieu. Accentuating the landscape is a grand sandcastle, an unconventional retail space, offering the allure of Dior amidst a beachside panorama.
As we navigate this dreamy, style-infused haven, we’re drawn towards the Dior Café at the Ember Beach Club. Here, guests can indulge in a unique gastronomic experience crafted by the esteemed Dior Malaysia Chef Partner, Raymond Tham. The menu, a delightful amalgamation of hearty summer flavours, pays a rich tribute to local Malaysian produce with a nuanced French twist.
The crowning jewel of this stylish partnership is the Dioriviera capsule collection, lovingly curated by the renowned Creative Director Maria Grazia Chiuri. As an embodiment of free-spirited wanderlust, the collection infuses quintessential Dior pieces with the ethereal ‘toile de Jouy’ patterns in a palette of soft, soothing hues.
In the words of Jerome Pichon, the General Manager of One&Only Desaru Coast: “We are ecstatic and deeply honoured to host such a high-profile lifestyle event, marking a milestone in the lifestyle scene of Desaru and Malaysia. Both Dior and One&Only are paragons of unmatched class, and we’re delighted to showcase our shared ethos through this unique pop-up experience.”
As the sun sets on the magnificent Desaru Coast, immerse yourself in a peaceful game of mahjong or table tennis amidst the relaxing seaside ambiance. This unforgettable encounter with Dior is accessible from 13 June to 6 August 2023, from 10:00 am to 10:00 pm daily. We recommend reserving your retail and dining experience in advance to fully enjoy this undisturbed and exclusive Dior indulgence.
Final Word
this sublime alliance between Dior and One&Only Desaru Coast is an adventure that ought not to be missed. As the ultimate luxury travel insider, we encourage you to embark on this journey. Bask in the elegance of Dior, revel in the unmatched hospitality of One&Only, and luxuriate in the sophistication that awaits at Desaru Coast. Here’s to a summer filled with beauty, fashion, and leisure. For further information on this extravagant rendezvous, please visit oneandonlyresorts.com.
Christopher Parr, is the Editor and Chief Content Creator for Pursuitist, and a contributing writer to USA Today, Business Insider — and the on-air host of Travel Tuesday on Live at 4 CBS. He is an award-winning luxury marketing veteran, writer, a frequent speaker at luxury and interactive marketing conferences and a pioneer in web publishing. Named a "Top 10 Luxury Travel Blogger” by USA Today, Parr has also been selected as the official winner in Luxury Lifestyle Awards’ list of the “Top 50 Best Luxury Influencers and Bloggers in the World.”