NYC fashion writer blogging about all things lux. Attending New…
Dreams are for real as fantasy gifts from Neiman Marcus 2015 Christmas Book are up for display. For the first time Neiman Marcus’ is showing off five of the items found on its uniquely curated and inspiring holiday gift guide at Roosevelt Field Mall in Garden City, Long Island . Up for public viewing until January 3, 2016, the fantasy gifts, now in their 56th year, are individually curated and crafted by Hollywood celebrities, renowned artists and fashion and jewelry designers from around the world.
Five over-the-top gifts, from the bible of expensive and extravagant options, up for display include Arch motorcycle and ride experience with Keanu Reeves, the Orphan Barrel Project of rare whiskeys and exclusive trip to Kentucky, World View space exploration voyage trip and luxury Arizona resort experience, Italy tour with acclaimed jewelry designer Ippolita Rostagno and Artemest craftsmen as well as Abigail and Paul Vogel one-of-a-kind Couture Diary.
The new marketing strategy will offer New York shoppers a chance to view these gifts, beautifully presented in custom-designed cases. This move also gives a glimpse into all that Neiman Marcus will add to the Long Island shopping scene when they open their Roosevelt Field location early next year.
Mimi Sterling, vice president of corporate communications and public relations at Neiman Marcus, states, “This is a way to generate excitement in the mall beyond the regular advertising that’s to be expected. This is to capitalize on the incredible holiday foot traffic at Roosevelt Field.”
Fortune Via Neiman Marcus
NYC fashion writer blogging about all things lux. Attending New York University, future Fashionista.