We just can’t get enough of food-focused holidays and the hotels and restaurants that love them. In anticipation of  National Chocolate Éclair Day (June 22), Le Méridien Hotels & Resorts has just announced that they’re launching a “global éclair program” in partnership with James Beard award-winning pastry chef and cookbook author Johnny Iuzzini,. Who knows, maybe éclairs are the new cupcake?

The brand’s hotels and resorts worldwide have added the Parisian treat to their menus, offering up three signature treats (chocolate, coffee and vanilla), plus eight seasonal varieties and a “local” dealers choice flavor.

“Drawn from our European roots, Le Méridien Éclair will allow guests and locals yet another way to unlock their destination,” said Brian Povinelli, Global Brand Leader, Le Méridien & Westin. “Through local recipes and a modern perspective on this quintessentially French pastry, Le Méridien éclairs enable us to offer unique, memorable guest experiences in our signature Le Méridien Hubs and restaurants around the world.”

Excited to taste test for yourself? We know we are. The properties will host everything from DIY tutorials to special programs and events to launch the new promo. If you just want a virtual foodgasm, they’re using hashtag #LMeclairs on social media to encourage guests to share images of their sweet treats.

We’re sorry in advance for any hunger pangs this article may have caused.

Brown betty Eclair

Eclairs with fillings (1) LeMeridienBudapest_Éclairs4