Now Reading
Katy Perry launches Killer Queen perfume

Katy Perry launches Killer Queen perfume

Pursuitist Luxury Best Luxury Blog

Set for release next month, Katy Perry’s latest perfume was apparently inspired by Freddie Mercury’s famous lyrics.

Appearing in a jeweled bottle, apparently inspired by a royal scepter, ‘Killer Queen’ is the pop star’s third fragrance after the feline-inspired Purr (2010) and Meow (2011), and it was the lyrics penned by the famous frontman of British rock band Queen that inspired the juice.

According to the 28-year-old singer “Freddie Mercury painted the lyrics of this woman who I wanted to be. She seemed very powerful, and she captivated a room when she walked in,” Perry told WWD.

“I feel like, after all this time, it was appropriate to use that name in association with something I did. I feel like I’m falling, finally, into that woman Freddie painted,” she added.

Killer Queen was created by the pop star herself, working with Laurent Le Guernec of International Flavors & Fragrances (the French nose who has also concocted scents for Marc Jacobs, Michael Kors and fellow pop star Mariah Carey).

The scent opens with wild berry, dark plum and bergamot; developing a velvet flower, jasmine rainbow plumeria heart, before a drydown of cashmeran, patchouli and praline.

The eau de parfum will retail in four sizes: 0.5 oz. (US$20), 1 oz. (US$39.99), 1.7 oz. (US$49.99) and 3.4 oz. (US$59.99). You’ll also be able to get your hands on a body lotion and shower gel for US$25 each.

With a tagline of ‘Own the Throne’, the print ads were shot by famed fashion photographer Tim Walker, while Swedish music video director Jonas Åkerlund has directed a commercial set to drop at the end of August.

Katy Perry launches Killer Queen perfume2