So what if you’re not sitting in the front row for Fashion Week.  You still deserve some s.w.a.g.  (If it really stands for Stuff We All Get, then we should all get some, right?!).

Triumph Hotel agrees, and invites you (and you, and you, and you!) to experience the glitz and glamour of New York Fashion Week with its PRIV Beauty Pop-Ups all over town.

Rub shoulders with some of the industry’s finest as you revel in mini massages, dry hairstyling, make up consultations, and mini manicures — with seven color options of Triumph hotels custom created Pretty Please Nail Polish — at various locations throughout the week.

So whether you’re making your way to Lincoln Center (for the last time!) or simply glamming it up as a regular Gothamite, get psyched to grab your complimentary style s.w.a.g.  All services first come, first serve.

Here’s the pop-up schedule:
Thursday, February 12Hotel Belleclaire, 10am – 2pm
Friday, February 13Washington Jefferson, 10am – 2pm
Monday, February 16The Iroquois, 10am – 2pm
Tuesday, February 17The Evelyn, 10am – 2pm
Wednesday, February 18The Cosmopolitan, 10 am – 2pm
Thursday, February 19Hotel Chandler, 10am – 2pm