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Gucci Icon-Temporary Store

Gucci Icon-Temporary Store

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Pursuitist Luxury Best Luxury Blog

Gucci Icon-Temporary is a flash sneaker store that travels the world starting in New York and finishing in Tokyo with Miami and London in between. For this unique retail initiative, Gucci Creative Director Frida Giannini has collaborated with award-winning musical artist Mark Ronson on the design of a limited edition collection of Gucci Ronson sneakers

DD: What kind of shoe were you aiming for; something classic like a deck shoe or a loafer?
Mark Ronson: I just had to work within the confines of the mold that they already had for the shoe. We decided that the New York shoes would be boat shoes but in a beautiful soft leather. I also wanted something a little bit more vibrant so we included a polka dot motif. The one for London comes in a grey herringbone, which a lot of people have said they like the best so far. – from DazedDigital