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Google to launch Groupon competitor

Google to launch Groupon competitor

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The wildly successful Groupon has had the gauntlet thrown down.

Internet behemoth Google has announced that it will be launching Google Offers, a direct competitor to Groupon.

Google Offers will operate much like Groupon. Users receive an e-mail with a local deal of the day and have a specific time frame to act on the deal – Groupon offers 24 hours. There are only so many of the offers available, so once all the deals are bought, that’s it.

Google tried to buy Groupon for $6 billion late last year, but the deal was rejected.

Read more at Mashable.