This Christmas, the Force is with the Parisian shoppers as Star Wars troop has descended on Galeries Lafayette in the French capital. The renwoned department store celebrated the unveiling of its cosmic Christmas window displays with a Star Wars-themed outdoor show in front of its Paris flagship.
WWD reports that a parade of Jedi, Stormtroopers and robots raided the street behind the Paris Opera for the event. It included stunning choreography, stunts and a spectacular light show that bought the world of Star Wars to life.Commemorating the partnership between Galeries Lafayette and the Walt Disney Co., which owns the Star Wars franchise, the evening also entertained with giant screens that broadcasted the live action, in addition to the trailer for the much awaited Star Wars: The Force Awakens film.As a part of the association, a 4,000-square-foot Disney Store shop-in-shop is open at the Boulevard Haussmann in Paris along with smaller corners at Galeries Lafayette department stores in Nice and Nantes.After the show, guests headed to the fourth-floor Disney Store, which offered Star Wars merchandise including light sabers retailing for $38 and Princess Leia costumes priced at $55. The shop-in-shop also carries a capsule collection of clothes designed in collaboration with students at the Institut Français de la Mode fashion school.Even the walkway between the main Galeries Lafayette building and the neighboring Lafayette Homme store will house an exhibition of Stormtrooper helmets customized by French artists. While the windows of Lafayette Homme will be dedicated to the new Star Wars movie, the windows at Galeries Lafayette revolve around a robot called Léon and his family.