Lancôme has released their latest campaign featuring Harry Potter actress Emma Watson looking every bit elegant and stylish. With perfectly polished looks, scarlet lips and her famous cropped hair, the 21-year old looked a far cry from the bushy-hair school girl appearance that she donned for her character in the Harry Potter series.
The new images, lensed by Mario Testino, are for Lancôme’s new campaign for their “Rouge in Love” range of lipsticks due to be launched in Feb. 2012. Earlier, concept images of the campaign were displayed to provide a prelude to what was to come.
This is the second campaign by Watson for the Paris cosmetics brand, the first one being for the brand’s Tresor Midnight Rose fragrance.
According to the Daily Mail, Watson was signed by Lancome in a six-figure deal in March this year, and has since starred in film and print adverts for the brand’s Tresor Midnight Rose fragrance as well as campaigns for Lancome’s skin brightening serum, Blanc Expert Derm-Crystal.
Christopher Parr, is the Editor and Chief Content Creator for Pursuitist, and a contributing writer to USA Today, Business Insider — and the on-air host of Travel Tuesday on Live at 4 CBS. He is an award-winning luxury marketing veteran, writer, a frequent speaker at luxury and interactive marketing conferences and a pioneer in web publishing. Named a "Top 10 Luxury Travel Blogger” by USA Today, Parr has also been selected as the official winner in Luxury Lifestyle Awards’ 2023 list of the “Top 50 Best Luxury Influencers and Bloggers in the World.”