Chanel has released a mini silent film “My New Friend Boy” featuring Alice Dellal, promoting the new Chanel Boy handbag collection, directed by Karl Lagerfeld.
Continuing the buzz surrounding silent movie The Artist the only sound accompanying Dellal’s quest for her Boy bag is the dramatic sound of a piano.
As expected, the British model/rocker has brought her rockier edge to the campaign too, as she sports dreadlocks and her trademark ripped tights and leather.
This follows from the more traditional front women Chanel creative director Karl Lagerfeld has selected for campaigns in the past, with all-American actress Blake Lively fronting the Mademoiselle handbag campaign last year.
Christopher Parr, is the Editor and Chief Content Creator for Pursuitist, and a contributing writer to USA Today, Business Insider — and the on-air host of Travel Tuesday on Live at 4 CBS. He is an award-winning luxury marketing veteran, writer, a frequent speaker at luxury and interactive marketing conferences and a pioneer in web publishing. Named a "Top 10 Luxury Travel Blogger” by USA Today, Parr has also been selected as the official winner in Luxury Lifestyle Awards’ 2023 list of the “Top 50 Best Luxury Influencers and Bloggers in the World.”