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BMW poised to top Lexus in luxury car sales

BMW poised to top Lexus in luxury car sales

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Pursuitist Luxury Best Luxury Blog

Way to go BMW:

BMW AG wants a new American title: top-selling luxury brand. The German automaker is just a couple thousand unit sales behind perennial leader Lexus, and BMW executives think they can overtake the brand by the end of the year. “We’re really breathing down Lexus’ neck,” said Jim O’Donnell, CEO of BMW Group’s North American sales operation, during an Automotive Press Association luncheon Tuesday. “We were slightly ahead of Lexus (in sales) until July,” he said. “But we expect business to pick up and have a strong fourth quarter. We could catch them.” – from DetNews