Behati Prinsloo Washed Ashore for Free People

Christopher Parr, is the Editor and Chief Content Creator for…

Victoria’s Secret model Behati Prinsloo stars in a new online campaign entitled Washed Ashore as the latest face of Free People. The Namibian-born model stars in the brand’s latest interactive catalog, featuring a number of new looks from Free People and inspired by “a calm summer haze with a washed and faded earthy color palette.”

The 24-year-old was shot by fashion photographer Anna Palma for the Robinson Crusoe-style shoot.

Launching online tomorrow, the interactive, shoppable e-catalog also contains special behind the scenes YouTube video (below), including a hair tutorial showing how to get those castaway style ‘washed-ashore’ locks.

Made a Victoria’s Secret Angel in 2009, Prinsloo has also starred in campaigns by Chanel, Marc by Marc Jacobs and Tommy Hilfiger.

And here’s a look at the Washed Ashore June look-book from Free People starring Behati Prinsloo.

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Behati Prinsloo Free People

Christopher Parr

Christopher Parr, is the Editor and Chief Content Creator for Pursuitist, and a contributing writer to USA Today, Business Insider — and the on-air host of Travel Tuesday on Live at 4 CBS. He is an award-winning luxury marketing veteran, writer, a frequent speaker at luxury and interactive marketing conferences and a pioneer in web publishing. USA Today has named him one of the “Top 10 Luxury Travel Bloggers” — and Madison Magazine honored him as one of the “Top 20 Most Influential People in Madison.”