Bar Refaeli is lolling in style in a barn for the latest Agent Provocateur marketing campaign. Titled Needle in a Haystack, the shoot features Refaeli flaunting her curves by wearing the latest creations from the renowned British undergarment company.
Shot by Sebastian Faena in the countryside outside Paris, the campaign shows the Israeli model reclining seductively on piles of hay.Inspired by films including “Paris Texas,” “Stealing Beauty,” “The Virgin Suicides” and “Last Tango in Paris,” WWD also reports that it is the brand’s first campaign shot on location outside. Bar Refaeli was roped in for her “film noir, feline quality,” and for the synergy she had with the collection and Agent Provocateur.Creative director Sarah Shotton revealed that instead of the usual sunny weather, they were faced cloudy skies, rain and cold during the shoot schedule. However the hot 30 year model bravely raised the temperature by sporting Agent Provocateur lingerie. Sarah added, “Thank God for Bar — she was a really good sport, waiting in the stables until the sun came out. And she is really hot — you can’t look like that and feel the cold.”
Refaeli wears some of the key looks of the spring season, including a black, high-cut bodysuit in stretch chiffon with a built-in bra and suspenders, and a cropped camisole top with inner support, and miniskirt that can be worn as lingerie, pajamas or clothing.