What do the biggest names in football like Pelé, José Mourinho, Turin’s Juventus, Roy Hodgson, Xherdan Shaqiri and more, have in common apart from playing the legendary sport? All the living football legends, including Paris Saint-Germain, Bayern Munich, Luiz Felipe Scolari, Falcao, Guangzhou Evergrande FC and Amsterdam’s Ajax, have teamed up with Hublot, the Swiss luxury watches manufacturer. The experts star in Hublot’s latest campaign Hublot loves Football for the ongoing FIFA World Cup.
Captured by Swiss photographer Fred Merz, the campaign for the Swiss watch brand invites people to discover these football’s stars in a new, unique and different way. These legengs not only play the role of the brand’s ambassadors and friends throughout the world, but they also to work together on a variety of projects.
Jean-Claude Biver is the current President of Hublot and truly responsible for the rebirth of this brand.
José Mourinho, also known as The Special One, was photographed surrounded by clocks in a shadowy basement during a visit to the Hublot manufacture in Switzerland.
While the Juventus players were beautifully captured in high spirits the day after their match against Fiorentina.
The Paris Saint-Germain team are portrayed on the turf at their training centre.
Pelé, the King of Football, was photographed on a stair landing in a fashionable Ipanema hotel in Rio, revealing his kindness and attesting to a strength and fitness extraordinary for his age.
Watch the video of the campaign in Brazil:
Each picture of the campaign bears Hublot’s symbol for the FIFA World Cup: a football painted and decorated by the renowned Brazilian artist Romero Britto. This ball links all those involved in the project with the official watches of the FIFA World Cup, which are presented in cases in the shape of the football decorated by Britto.
