Barneys New York has fizzed up the festive spirit by unveiling its ‘Baz Dazzled Holiday’ windows. The American chain of luxury department stores has teamed up with Baz Luhrmann and Catherine Martin for its latest holiday campaign. The Manhattan department store has kick started the winter campaign by roping in Pentatonix, an American cappella group of five vocalists, to perform at the campaign unveiling.
While skaters twirled on ice and renowned contortionist and dancer, Elphresh broke into breakdance like moves. Other noteworthy celebratory displays include Anthony Howe sculptures, a magical mushroom forest featuring 9-foot-tall polychrome mushrooms, a 15-foot-by-10-foot boom box and an 8-foot-by-6-foot kinetic steam-punk talking owl upcycled from laser-cut mechanical parts. Furthermore the store has also constructed two second-floor balconies on the facade of its building where a “Luna Queen” and a “Solar Queen” is scheduled to sing every weekend.
Also each window will have a theme such as “love,” “beauty,” “truth” and “freedom” along with its own soundtrack, recorded by Pentatonix.
To top it all, the storefront’s facade is also dressed up with a holiday installation of a 30-foot-high gold-coated structure.
Luhrmann commented about the festive collaboration, “Whenever we do a creative project, it comes from the first question for us, which is, ‘How can it enrich our own journey, in our life? We love New York City. It’s our adopted home. It’s been a great place for us and our children. I won’t start quoting Fitzgerald but all the magic and possibility that the city holds – for us, part of that was Barneys.”
