Even though it was founded in 1755, with each passing day, the brand is still expanding and making its presence felt strongly in many more parts of the globe. Vacheron Constantin has opened its first Latin American boutique in Sao Paulo, Brazil. Located at the prestigious Shopping Cidade Jardim, this flagship store is the brand’s 47th boutique worldwide.
Though it is their first standalone outpost in the region, the world’s oldest watch maker has been present in Brazil for almost 180 years. The Maison first established a commercial presence in Rio de Janeiro by opening an official representative in 1835.
The newest Brazilian flagship spreads over 113 square meters. The interiors have been designed to echo the brand’s commitment of remaining close to its three fundamentals – perfectly mastered technique, harmonious and inspired aesthetics, and an extremely high level of finishing touches.
The use of elegant materials such as wood, bronze and leather help to build a refined and luxurious environment which will pleasantly draw in watch collectors and connoisseurs.
The first Latin American boutique also houses a Vacheron Constantin qualified watchmaker who will offer various after-sales services. Through this innovative interaction the brand establishes brand loyalty and saves the time of the repair.
