Alex has written for Vanity Fair, Barrons, Bloomberg and Condé…
The one millionth watch bearing the Piaget has just emerged from the workshops of the Manufacture. Representing an perfect expression of the two fields of skill brilliantly mastered by Piaget: haute horlogerie in La Côte-aux-Fées and haute joaillerie in Geneva – the Piaget Emperador Full-Set Coussin Perpetual Calendar enshrines the entire Piaget heritage. Only 20 of these watches will be produced in 2010. From the workshop set up by Georges Edouard Piaget in La Côte-aux-Fées in 1874, to the contemporary international luxury brand, Piaget has successfully developed its dual watchmaking and jewellery-making skills over the past century and a half. Now firmly established in two sites – La Côte-aux-Fées in the Neuchâtel Jura region and Plan-les-Ouates in Canton Geneva – each of which has specialised in one of these areas, the Manufacture de Haute Horlogerie Piaget now proudly presents its millionth timepiece: the Piaget Emperador Full-Set Coussin Perpetual Calendar. A watch embodying a tribute to the two worlds in which Piaget has chosen to excel. – From Watch Luxus
Alex has written for Vanity Fair, Barrons, Bloomberg and Condé Nast Traveler.