Parmigiani makes almost all of their own watch movement and case components. It doesn’t make watch straps though. These are all sourced from Hermes Paris. Customers of the Bugatti Super Sport watch can have straps in the pictures black alligator, or whatever else they like. When we are talking bucks like these, Parmigiani isn’t gonna sweat the small stuff like a custom watch strap. Besides, most people who are going to buy this watch are existing Bugatti car owners – so they are used to some of the best things in life. You’ll see that the watch dial has a Bugatti logo on it, while the Parmigiani name is to the side at 9 o’clock. Limited to just 30 pieces, the Parmigiani Bugatti Super Sport watch comes in a 18k white gold case with a character all its own. I like that the brand is doing some interesting things for themselves, and Bugatti. The car brands likes to be known as “something special,” and they can keep confident that the luxury watch with their name on it is certainly that. I hope that my hands-on images of the watch give you as good a feel for the piece as is possible. Price is $259,000. Look for them starting early 2011. – from ABlogtoread