Missoni partnered with Life Ball and the fight against HIV/AIDS, with a fashion show of its Summer 2019 collection during Life+ Solidarity Gala, the charity dinner that opened the 26th and final edition of Life Ball, held in Vienna on June 8th, 2019.
The relationship between the brand and Life+ association began in 2003, when Missoni presented its best archive looks at Life Ball with a colourful extravaganza as part of the celebration for its 50th Anniversary.
After almost 20 years, the family-run fashion house is once again amongst the main characters of the final act of this special initiative.
Katie Holmes, actress and AmfAR ambassador, hosted Life Ball ceremony wearing a lamè gown with lilac bustier and multicolour striped skirt from Missoni Winter 2018 collection.
Alina Baikova, Ukranian model, walked the red carpet in a one-shoulder lamè long dress with multicolour stripes from Missoni PreFall 2019 collection.