Michelin’s new Primacy MXM4, unveiled earlier this week to select dealers and media, boasts a unique rubber compound that incorporates sunflower oil in order to offer improved handling in both wet and snowy weather. The result is a luxury performance tire that delivers safety, all-weather handling, great ride quality and comfort that luxury consumers demand, according to the tiremaker. – from here
Official News:
Primacy™ MXM4®
Luxury Performance Touring
Stops up to 19′ Shorter in Wet Conditions than a Leading Competitor.1
Increased traction at low temperatures for braking and handling in wet conditions and better overall performance in the snow – all the results of the revolutionary Helio Compound™, with sunflower oil, combined with 3-D Variable Thickness Sipes Technology™ (VTS).
MICHELIN® Brand Tires Are the #1 Choice of Luxury Car Makers to Optimize Vehicle Performance and Ride Quality.2
With revolutionary designs and advanced tread compounds, MICHELIN tires have been able to meet or exceed the demanding standards of the world’s leading luxury car makers for decades – including Acura, BMW, Cadillac, Mercedes and Lexus. The new MICHELIN® Primacy™ MXM4® tire is set to continue the tradition.
Exceptional Longevity Backed by a 55,000 Mile Warranty for H/V-rated Sizes and a 45,000 Mile Warranty for W-rated Sizes.3
The 3-D Variable Thickness Sipes Technology™ and optimized contact patch of MaxTouch Construction™ combine to deliver many miles of driving pleasure.