Alex Carter
Alex has written for Vanity Fair, Barrons, Bloomberg and Condé…
“Luxury goods manufacturers said a ruling Tuesday from the European Union’s highest court will stop Google Inc. selling their brand names as advertising keywords to unauthorized sellers or counterfeiters in Europe. French companies, led by LVMH Moet Hennessy Louis Vuitton SA, want to limit the sale of their trademarks on Google’s automated Adwords system which links search results to ads. They fear that counterfeiters could buy a keyword such as “Louis Vuitton” and use it to sell fake bags.” – from AP
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Alex Carter
Alex has written for Vanity Fair, Barrons, Bloomberg and Condé Nast Traveler.