Hermès continues to expand its brand aggressively as Asia has become prime new ground for luxury brands.
Hermès will open its first Singapore store at the capital’s Marina Bay Sands. Alvin de Souza, MD of Hermès Singapore, said the brand was looking forward to being part of the new Marina Bay Sands development. “We hope to deliver a whole new experience at our latest address,” he said. Hermès will feature merchandise selected for Marina Bay Sands demographic and was well as its regular range of silk scarves, ties, leather goods, ready-to-wear, jewelery, fashion accessories, perfumes, watches and homewares. – From Inside Retailing
Alex has written for Vanity Fair, Barrons, Bloomberg and Condé Nast Traveler.