Alex has written for Vanity Fair, Barrons, Bloomberg and Condé…
Pre-launch info on a couple of Eterna releases.
Eterna has added 2 new watches to its collection; the Madison Three-Hands and KonTiki Date. The Madison Three-Hands is the first owner of the ball-bearing mounted spring barrel. Eterna presented its Eterna Spherodrive innovation, as fitted to the Madison Three-Hands, at Baselworld 2009. The spring barrel’s new bearing receives its first application in Eterna’s own calibre 3505 movement. The core element of a mechanical watch, its energy source, is simple, lubriciant-free and very efficiently mounted. Eterna has been setting new standards for quality and longevity ever since launching its legendary Eterna Matic rotor system, which first appeared in 1948. The elegant Madison Three-Hands gent’s watch will be available from autumn 2009. – From Watch Luxus
Alex has written for Vanity Fair, Barrons, Bloomberg and Condé Nast Traveler.