Dolce & Gabbana is releasing a fragrance for babies. Each 50-ml bottle of perfume, costing $45, is “designed to cuddle and pamper every little boy and girl.”
“How can babies smell even sweeter than they already do?” Stefano Gabbana asked on Instagram.
Gabbana told The New York Daily News that the fragrance was inspired by “the softness of baby skin, the freshness of baby breath, a mother’s sweet hug, [and] the first smile.”
Back in 2010, both Burberry and Bulgari launched baby fragrances called “Baby Touch” and “Petits et Mamans” respectively.
Would you ever use perfume on your baby? Sound off in the comments below.
Alex has written for Vanity Fair, Barrons, Bloomberg and Condé Nast Traveler.