On March 11th, 2025, in the heart of New York City, Times Square came alive with a star studded night of glamour, as Planet Hollywood unveiled its dazzlingly reimagined Times Square location. Hosted by power couple Alec and Hilaria Baldwin, the grand opening party was a true celebration. The event brought together a mix of celebrities, influencers, and tastemakers, all gathered to experience the next chapter of this iconic brand.
A Night of Star-Studded Glamour
The red carpet was ablaze with luminaries from the worlds of entertainment, sports, and fashion. Robert Earl, the visionary founder of Planet Hollywood, was joined by an impressive roster of guests, including Curtis “50 Cent” Jackson, Boy George, Mayor Eric Adams, Pete Davidson, Emma Roberts, Liev Schreiber, Whoopi Goldberg, and Joey Fatone. The evening also saw appearances by Cake Boss star Buddy Valastro, model Sailor Brinkley Cook, Real Housewives icons Melissa Gorga and Dorinda Medley, and The Bachelor’s Matt James, among many others.
The guest list was a testament to Planet Hollywood’s enduring appeal, blending Hollywood royalty with New York City’s vibrant culture. From Broadway stars like Nkeki Obi-Melekwe to athletes like Rashod Bateman and Troy Amos Ross, the event was a true mix of talent and style.
A High-Tech Cinematic Experience
The new Planet Hollywood is more than just a restaurant—it’s a fully immersive, multi-sensory journey into the heart of Hollywood. The venue features 360-degree state-of-the-art screens with breathtaking 8K resolution, transporting guests through cinematic landscapes that range from classic film noir to futuristic vistas. Synchronized video projections, dynamic soundscapes, and interactive elements create an atmosphere that is as captivating as it is cutting-edge.
Culinary Excellence Meets Hollywood Flair
The revamped menu is a celebration of creativity and comfort, offering elevated takes on classic favorites. Guests at the grand opening were treated to an array of delectable dishes, including Kobe Cheesesteak Empanadas, Prime Rib Sliders, and other light bites.
A New Era for Planet Hollywood
The grand opening marks a bold new chapter for Planet Hollywood, blending the glitz and glamour of Hollywood with the energy and sophistication of New York City. As Robert Earl aptly put it, “This is more than a restaurant—it’s an experience that celebrates the magic of cinema and the joy of coming together.”
For those wanting to experience the magic for themselves, the new Planet Hollywood is now open in Times Square. Whether you’re a longtime fan or a first-time visitor, this reimagined venue promises an unforgettable journey into the heart of Hollywood.
Planet Hollywood Times Square is located at 1540 Broadway, New York, NY. Reservations and private event inquiries can be made at www.planethollywood.com.
