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Hermès Designs Stamps for French Post Office

Hermès is adding its own touch of luxury to the annual “Heart” stamp collection issued by France’s postal services, La Poste.

Designers were inspired to turn some of the French luxury brand’s iconic scarves into stamps and Zoé Pauwels’s design was chosen to feature in La Poste’s 2013 Valentine’s Day collection.

Pauwels’s illustration includes birds, hearts and shooting stars brought together by cloudy ribbons around swans symbolizing love.

In the past, a number of famous designers have teamed up with La Poste for the heart edition, including Christian Lacroix, Chanel, Givenchy, Ungaro, Lanvin and Adeline André.

The stamps featuring Zoé Pauwels’s designs will be available from Jan 28, 2013.

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About Christopher Parr

Christopher Parr, Founder & Editor of Pursuitist, is an award-winning luxury marketing veteran, writer, a frequent speaker at luxury and interactive marketing conferences and a pioneer in web publishing. He launched Pursuitist as a curated list of the good things in life. As CEO of Parr Interactive, he is an award-winning digital marketer. In addition to creating blogging and buzz marketing platforms, he specializes in web design, social media marketing and digital marketing. Follow author Christopher Parr on Google +.