The Very Best Of

Disney’s Bob Iger On The Importance of Risk

I’ve learned over the years that while you can’t be dismissive of risk, particularly in the corporate world… if you are too focused on it you don’t do anything. You don’t get anything done. CEOs of companies that need to grow and need to evolve cannot be risk-averse. So while I’m always aware that there’s risk involved in some of these big decisions, I focus far more on opportunites. And it was the opportunity that Pixar presented to Disney that I spent much of my time on, in weighing whether we should step up and buy Pixar. – Disney CEO Bob Iger, via The Wrap

Comment Below:

About Christopher Parr

Christopher Parr, Founder & Editor of Pursuitist, is an award-winning luxury marketing veteran, writer, a frequent speaker at luxury and interactive marketing conferences and a pioneer in web publishing. He launched Pursuitist as a curated list of the good things in life. As CEO of Parr Interactive, he is an award-winning digital marketer. In addition to creating blogging and buzz marketing platforms, he specializes in web design, social media marketing and digital marketing. Follow author Christopher Parr on Google +.